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05 FMCG | FSDUs | CTUs

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Premier Foods, Bisto chiller parasite campaign.
To create a dispenser POS for the new Bisto Best gravy sachets that could easily be displayed anywhere within a supermarket rather than in one specific location.

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Huawei, Carphone Warehouse FSDU.
A visually stimulating cost effective display and product dispensing FSDU for the launch of a new smartphone. It had to be different to anything currently cited in CPW, display the promotion and highlight the colour options.

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Mr Kipling, 2 pack snacking.
A point of sale gravity feed unit with an SEL solution to be sited in the confectionery fixture and/or the food to go section. One case of each variant held horizontally so all 3 variants are visible and available to the shopper. Stock will be automatically rotated which is a key benefit for products with a shorter shelf life.
 

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Nestlé, POS solutions.
Create a semi-permanent & permanent point of sale solution for Nestle Floor Bins, counter top units and parasite units that offers longevity and creativity whilst being able to re-divert saved cost into having an overall ‘buy-in’ from the shop owners.
 

© 2020 Jonathan Paines

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